It's not how good your are, it's how good you want to be
Arden, Paul2021
Books, Manuscripts
This is a pocket bible for the talented and timid to help make the unthinkable thinkable and the impossible possible. Top advertising guru Paul Arden offers his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, and making mistakes.
Main title:
It's not how good your are, it's how good you want to be / the world's best-selling book by Paul Arden.
Author:
Arden, Paul, author
Imprint:
London : Phaidon, 2021.
Collation:
178 pages : illustrations (black and white, and colour) ; 18 cm
Notes:
Formerly CIP.Cover title.Originally published: 2003.
ISBN:
9780714843377 (pbk)
Dewey class:
158.1158.1158.1650.1
LC class:
BF637.S4
Language:
English
BRN:
996846
More Information: